How does Mass Mailing News compare to GMass?
GMass lives inside Gmail as a browser extension and is billed monthly, so your sending is capped by Gmail’s own daily limits. Mass Mailing News is a desktop app you buy once and run through your own SMTP — which can include Gmail, but is not tied to it — with your contact list stored on your PC.
Mass Mailing News vs GMass: side by side
Figures reflect pricing as of September 2026 — check each vendor for current rates.
| Mass Mailing News | GMass | |
|---|---|---|
| Type | Windows desktop app | Gmail browser extension |
| Pricing | One-time, from $34.95 | Subscription, from about $29.95/mo |
| Free option | Free edition (25 contacts per list) | Limited free use |
| Sends through | Your own SMTP (including Gmail) | Your Gmail account |
| Sending limits | Set by the SMTP provider you choose | Gmail limits (500/day personal, 2,000/day Workspace) |
| Where your list lives | On your PC | In Gmail / Google |
| Recurring cost | None | Monthly |
| On the market since | 2006 | — |
When should you choose GMass?
GMass makes sense if you live in Gmail, send modest volumes within Google’s daily limits, and want mail-merge and follow-up sequences right inside your inbox. For light, Gmail-native sending it is convenient, and you accept a monthly fee for that convenience.
When is Mass Mailing News the better choice?
Choose Mass Mailing News to avoid a monthly bill and Gmail’s ceiling. You pay once, pick any SMTP for higher throughput, and keep your list on your own PC. Over a year, a one-time licence from $34.95 costs far less than a recurring subscription, with personalization, scheduling and tracking built in.
Frequently Asked Questions
Is Mass Mailing News a good GMass alternative?
Yes, especially to avoid a monthly fee and Gmail's daily limits. GMass is a Gmail extension billed monthly; Mass Mailing News is a one-time desktop app that sends through your own SMTP and keeps your list on your PC.
How much does GMass cost?
GMass is a subscription from about $29.95 per month as of September 2026. Mass Mailing News is a one-time licence from $34.95 — roughly the cost of a single month of GMass. Check each vendor for current pricing.
Does GMass have sending limits?
Yes. Because GMass sends through Gmail, it is bound by Gmail's limits — about 500 emails a day on personal accounts and 2,000 on Google Workspace. Mass Mailing News uses whatever SMTP you choose, so throughput depends on that provider.
Can I keep my contact list off Google?
Yes, with Mass Mailing News your list is stored on your own PC and sent through your chosen SMTP. GMass works inside your Gmail account, so your contacts and sending live with Google.